European Franchising - the Journal of European Franchise Opportunities

Healthy fast-food chain to enter UK and Ireland

New Zealand based healthy food franchise Reload has sold its Master Franchise for the UK and Ireland. With its first UK outlet due to open in East Kilbride, Glasgow by Master Franchise owner Keith Stark, Reload aims to bring its healthy fast-food concept to the UK and Ireland.

"Reload has the potential for great things in the UK and Ireland," says Keith Stark, Reload Master Franchise for UK and Ireland. "In this new era of fast foods equating to healthy foods, we are confident that our first store in East Kilbride is ideally suited to be one of the first UK launch pads for Reload. It is still difficult to buy healthy food-to-go and there's an opportunity to develop a business that focuses on this. We are also proud to be the very first Reload store to offer a wide variety of delicious 'sizzling' hot salads to our new customers."

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This article appeared on page 79 of the 2007 edition of European Franchising
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